In the first of six Trust Delusion podcasts, hosted by Matthew Gwyther, listen to Ben Page, Prof. Bobby Duffy, Baroness Onora O’Neil and Sir Ian Cheshire agree that the so-called “crisis of trust” is mostly over-blown – often deliberately – and not supported by long-term data. Too often it is used, somewhat cynically, only to support marketing efforts. Trustworthiness is more important – with honesty, competence and reliability as benchmarks – as is serving the customer and employee first. Addressing the climate emergency and tech disruption takes precedence over abstract notions of “trust”. Business leaders need to be accountable and look long and hard at the culture of their organisations – a point reinforced by 22-year old Chantale Phinda… who totally trusts Greta Thunberg and her mission.
Jericho Conversations is one of a number of initiatives that spontaneously emerged during the first COVID lockdown – part of a determination to use moments of crisis to pivot towards a better, fairer, more equitable and sustainable future for all. By popular demand, we have reignited the series to help find surprising and refreshing solutions and insights into a world in constant flux. Each conversation – led by an expert speaker – is designed to keep Jericho communities engaged and thinking about “what comes next?” for business and society.